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Teresa Duncan explores the dental business from behind-the-scenes of the industry to tackling management and business issues in the office.

Jun 2, 2021

Rita returns to the podcast with a bold question: are we letting our own preconceived notions of social media affect how we reach out to patients? I can say that it does for me and I have to remind myself of what my audience wants from me, not the other way around. She shares a recent experience that caused her to rethink strategy as well. Find out what’s new with the Apple iOS update and why TikTok can be exhausting for dental offices. 

Full show notes on the podcast home page!


  • “Our social media bubbles can hurt us.” 
  • “What we think is true for us on social media is not true for everyone.” 
  • “It almost takes a village sometimes to run social media.”
  • “Have a program in place that is going to save you time and be easy for your team members to collaborate on.”
  • “If you want to be discovered on Instagram, you should be using your hashtags.”
  • “To keep yourself from burning out you need to have support.” 


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Don’t forget to check out my other podcast Chew on This - A Dental Podcast!  

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